Suez Launches Single Brand
Published on by Water Network Research, Official research team of The Water Network in Business
SUEZ Launches Single Brand To Integrate Global Water and Resources Operations. Together, United Water, Degremont, and SENA Waste Services bring global experience, technology and expertise to customers, local communities and businesses
United Water, Degremont, and SENA Waste Services are today unifying under their new, single SUEZ brand. As the parent company, Paris-based SUEZ has seamlessly brought together its 50 companies in 70 countries to better integrate products and services for customers. From today, customers can expect to see SUEZ-uniformed employees, wearing new hardhats and identification badges.
As a major integrated environmental services and resource management company, SUEZ will be able to more directly apply its global experience, technology and expertise to create more effective, innovative and efficient solutions for customers and the communities and businesses they serve.
“Our name has changed, yet our commitment to our customers, to preserving clean water supplies and to making sure that we make the most of increasingly scarce resources has not. This integration brings together our technology and organization in ways that will bring tangible benefits to customers and enable SUEZ to be a stronger steward of water and other resources.” said Eric Gernath, CEO, SUEZ North America.
SUEZ’ global perspective and service at the neighborhood level enables it to meet the needs of customers, local authorities and industry as they face new environmental and resources challenges: designing and operating smart, resilient and sustainable cities, conserving resources and reducing environmental footprints, adapting to climate change and creating alternative resources, in particular in regions where water is scarce, or developing local and renewable energy sources by waste recovery.
“No matter where we live, our relationship with the environment and natural resources has reached a turning point. We must evolve from a culture of take, make and dispose to one of reduce, recover and recycle,” says Gernath. “The only question is whether change will happen to us or whether it will be managed by us. We must lead the way from a resource crisis to resource revolution.”
Local SUEZ examples of his approach include its two-decade partnership with the West Basin Municipal Water District in Los Angeles, which recycles wastewater in order support Southern California’s goal of no longer pumping supplies from the north or diminishing the already stressed Colorado River. In Edmonton, Canada, SUEZ operates the largest solid waste recovery plant in North America. Each year, the Edmonton Materials Recovery Center transforms 44 million tons of what was once regarded as waste into wealth.
Source: Business Wire
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