iDE Cambodia hits 100,000 toilet sales in 2 years

Published on by in Social

Dear friends iDE combodia has shared thisnews. Theyare particularly proud of this achievement because the latrines were sold through the power of markets. This is the fastest scaling sanitation marketing program that I am aware of anywhere.http://www.ideorg.org/OurStory/Publications/iDE_PR_CBD100k.pdf

would like to get your feedback on this marketing strategy as a consumer and WASH advocate. thank you.