Caesars' Water Leadership Leaves Vegas
Published on by Water Network Research, Official research team of The Water Network in Business
Corporate Water-saving Practices Ripple throughout the Colorado River Basin After Companies Meet at the Business of Water Corporate Leaders Summit
Caesars Entertainment, one of America's largest gaming companies headquartered in Las Vegas, has invested over $70 million dollars in water and energy efficiency projects since 2004. The company has decreased its water consumption by 18 percent since 2008. Caesars CFODonald Colvin, who describes himself as a practical "penny-pinching Scotsman," says the payback in annual savings from conservation measures at Caesars Nevada properties alone equals $350,000.
Colvin was just one of the many businesses leaders at theBusiness of Water Corporate Leaders Summit 2.0, held in Las Vegas in late August, who implored other companies to follow Caesars' lead to address the severe water challenges in the Colorado River basin due to a prolonged 14-year-drought.
Corporations, water providers and public officials gathered at the summit, hosted byProtect the FlowsandNuestro Rio, to share best practices and to enhance the dialogue between businesses, water providers, regulators and community groups. The goal: identify win-win solutions for businesses and the environment in theColorado River basin, where demand for water has outstripped supply.
The number of participants at the summit almost doubled fromlast year's gatheringin Denver, includingCaesars, and senior leaders from American Water, Cirque de Soleil,Coca-Cola, Deloitte, Denver Water, Forever Resorts, GE Water, Hunter Industries, KB Home, Metropolitan Water District,New Belgium Brewing, NV Energy, Pardee, Sempra Energy, Southern Nevada Water Authority, Veolia Water,Unilever, Xanterra and other major players in the basin. U.S. Senate Majority Harry Reid,Assistant Secretary Anne Castlefrom the Department of the Interior and Nevada Sen. Dean Heller (by video) provided supporting conservation messages from the government sector.
Key observations and conclusions
We are all citizens of the basin and we must work together, beyond watershed, water district and state lines to find regional solutions to water challenges and drought in the West. Business, government and water agencies can form coalitions to work together to identify and remove policy barriers to more water conservation, efficiency and water recycling.
Technology and innovation from the private sector play a critical and growing role in addressing water challenges in the West. Technologies that remotely detect leaks, reduce the need for water in commercial manufacturing operations, treat wastewater so it can be re-used and sync with smart phones so consumers have real time data on their water usage patterns are all contributing to more efficient water use. At the same time, these innovations are providing businesses with opportunities to cut costs and to grow their revenue.
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