Companies and Water Footprint

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Companies and Water Footprint

Companies are acknowledging they depend on reliable supplies of clean water and a few dozen have promised to make sure they’re replenishing the aquifers and waterways that sustain them.

Unfortunately, only a handful have taken meaningful steps towards doing so. Here’s a look at some of the winners, and what we can learn from them.

Thinking Systemically

50274102033079832981176n.jpgOne group encouraging companies to track their water impacts is CDP, which started out evaluating corporate climate risk as the Carbon Disclosure Project. Now they’re doing the same with water, and Cate Lamb, who heads the water program, says companies are fairly good at measuring their immediate water use, but not the impact they have on the entire system.

Lindsey Bass, the Manager of Corporate Water Stewardship at WWF, says in some cases, particularly in the food and beverage industry, efforts to save water by increasing efficiency in-house cover a minute percentage of a company’s total water footprint.

Companies should make sure they are good managers of the resources they have control over but if that’s 1% of your water footprint, you can’t stop there,” she says.

It’s Not Carbon

Water is different from greenhouse gasses, which are uniform around the world, and setting water targets is, in many ways, more nuanced than setting carbon targets.

“It’s a little bit of a black art at the moment,” says Lamb, because not all watersheds are created equal: each has its own unique set of stresses and stakeholders, and some are more fragile than others.

“If you’re a multinational corporation operating in 25 different watersheds, how do you set a target when the local issues are all going to be different?” asks Nelson Switzer, the Chief Sustainability Officer of Nestlé Waters North America.

What is Water Stewardship?

Lamb and other water practitioners are encouraging companies to set targets at a watershed or basin level, which requires developing a management system that engages with local communities and farmers within the ecosystem – a process that can be slow-moving, but is theoretically more sustainable.

Fortunately for companies, such watershed-level management comes at the end of a multi-step process of water stewardship, which the Alliance for Water Stewardship (AWS) defines as “the use of water that is socially equitable, environmentally sustainable and economically beneficial and achieved through a stakeholder-inclusive process within a watershed.”

WWF describes  corporate  water stewardship as this multi-step process companies follow to reach an equitable and sustainable stage. It begins with companies understanding their water risk and then taking action internally to use water responsibly. Finally, the process encourages companies to look outside their operations to take collective action and influence governance on using water resources sustainably.

Evolving Targets

As NGOs keep pushing companies to make more ambitious targets, CDP data reveals that over the past several years, corporates are indeed setting more sophisticated targets.

“Businesses are becoming increasingly aware that water security poses a substantial threat to their business, and they’re very keen to take meaningful action to address that issue,” Lamb says.

Also, corporate disclosure has increased: CDP’s water program began reporting on corporate water impacts in 2010 with 145 participating companies. In five years, that number has shot up to 1,226.

Pooling Resources

While not all companies are willing or able to create a water-replenishment methodology similar to Coca Cola’s, many are taking action in the form of purchasing Water Restoration Certificates. Created by the US-based Bonneville Environmental Foundation (BEF), each certificate represents 1,000 gallons of water replenished, which companies can buy to manage their water footprint and achieve water goals. Bennett says the certificates are widely accepted and used among the business community, and BEF says it has replenished over 13.5 billion gallons of water to critical ecosystems across seven states through the sale of WECs.

And there are other examples of progress. For instance, WWF partnered with several leading organizations such as The Nature Conservancy (TNC), CDP and the Pacific Institute to form the Alliance for Water Stewardship (AWS), which launched the world’s first global water standard in 2014, known as the International Water Stewardship Standard. Intended to drive water stewardship, the standard can apply to any site that interacts with water and any entity, public and private, can utilize it.

It isn’t widely used as of yet, Bennett says, though the AWS did roll the standard out in demonstration sites in countries including Tanzania, South Africa, China, Australia, India, and Pakistan. The AWS plans to revise the standard next year based on lessons learned from these early implementers.

Driving Real Change

Even with this activity and progress, Bass says the business sector has a long way to go before it becomes a sustainable water user.

“Target setting is critical because everyone needs a North Star,” Switzer says. Though, it remains to be seen if corporate water targets will translate into meaningful action on the ground. 

Source: Ecosystem Marketplace

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