KFC - Pizza Hut Adopt Zero Deforestation Policy
Published on by Water Network Research, Official research team of The Water Network in Business
The company that owns KFC, Taco Bell and Pizza Hut, on Thursday announced a zero deforestation policy for its palm oil sourcing
The move came after aggressive campaigns by environmental groups that argued the chains weren't doing enough to ensure the palm oil they used to fry foods wasn't linked to human rights abuses, destruction of peatlands, and logging of rainforests.
The policysets a December 2017 target for establishing safeguards for palm oil sourcing. Yum! says it will only source from suppliers who bar plantation development in high carbon stock and high conservation value areas, like rainforests and peatlands; have disputes resolution processes in place; offer traceability to the mill level; and avoid underage workers and forced labor. The standards apply Yum!'s global fast food business, meaning it applies to all of itsrestaurants.
Yum! has a similar set of guidelines for its paper and fibersourcing.
The announcement was quickly welcomed by Greenpeace, which campaigned against the company's pulp and paper sourcing practices in2012.
"Yum! Brands' new palm oil policy is a good sign it's listening to customers around the world who want rainforest destruction taken off the menu," said Rolf Skar, Forest Campaign Director at GreenpeaceUSA.
Source: Eco-Business
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