The future of Ethical Water
Published on by Water Network Research, Official research team of The Water Network in Business
Monetization of Water How to deal with a scarce resource with millions of stakeholders requiring timely production and organised distribution? One answer comes from the example set by commodity exchanges and most importantly futures. Building on this idea, the ethical water futures market, an initiative pursued by Prana Sustainable Water, wants to increase the monetization of the 'Blue Gold' to offer in addition to an organised platform for existing water trading a transparent pricing mechanism for the flows of currently free public.