Growth Marketing Manager
Published on by Trudi Schifter, CEO and Founder AquaSPE for Transcend Software Inc.
Growth Marketing Manager (US-Remote)
SAN FRANCISCO, CALIFORNIA /MARKETING /
Transcend believes everyone should be in control of their personal information. We’re pioneering Data Privacy Infrastructure—a powerful technology that lets individuals reclaim control of their data and ensures companies can easily comply with global data privacy laws.
Our platform enables companies like Robinhood, Patreon, and Indiegogo to provide customers with control over their information. We allow these customers to request, identify, and delete their personal information from a growing suite of integrated companies: from Salesforce to Slack, Facebook, Zendesk, Intercom, and beyond.
This position is for US only.
———
As Growth Marketing Manager, your focus will be to convert our engaged audience base into customers through demand generation initiatives and will work closely with content, product marketing, partnerships, product, and sales teams.
You will steer growth initiatives for a deeply technical product used by engineering and legal teams at major brands and those brands’ end-users. You will join a highly collaborative team that cares deeply about excellence, mission, trust, and fun. You will work hard alongside a supportive team that is deeply curious, driven, and empowering.
What You'll Do
- You will own our prospect journeys to drive customer acquisition, activation, and retention
- Partner with an agency to monitoring, tracking, analyzing and investigating campaign performance to assess trends and recommend areas for improvement
- Conducting A/B testing around messaging, landing pages, and offers all while optimizing for growth
- Work directly with our sales and business development teams to develop and execute account-based marketing campaigns
- Maintain the operations of marketing tools and system including marketing automation and lead attribution systems
Who You Are
- You have 3-5+ years of experience in Demand Generation or Growth Marketing in the B2B or B2C space.
- You understand and have applied the principles of Growth Hacking and have a mindset for true marketing creativity.
- You have experience working on complex technical products.
- You have experience with traditional marketing tactics and motions (email marketing, SEM, social media, OOH, ad campaigns, content syndication, etc).
- Thrive in a high energy, fast paced environment focused on growth.
- Proficient working across a Mar-Tech stack, including: Salesforce, Google Analytics, Google Tag Manager, Pardot (or similar Marketing Automation Platform).
- You are customer-obsessed and deeply empathetic of end-users—whether they are using our interfaces or developing against our APIs.
- You believe passionately that data rights are human rights, and you envision a world where users everywhere are in control of their personal data.
- We believe that turning the principles of data privacy into exercisable human rights is one of the most high-impact ways we can spend our time, and so we're building an ambitious team that’s passionate about solving important problems and having fun while doing it.
As the best-in-class solution in a new market, Transcend is a fast-paced and exciting workplace. The product evolves quickly to meet new client needs and adapts to the rapidly advancing world of privacy law. As one of Transcend’s earliest hires, you’ll get to work on a wide array of exciting projects.
Transcend is an equal opportunity employer that values diversity, inclusion and belonging. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We will consider for employment all qualified applicants with arrest and conviction records in a manner consistent with applicable law.
Information
- Location: San Francisco, United States
Industry experience
Seniority: Expert, Engineer, Consultant
Years of experience: 1 to 5 years