Yves Rocher – a beauty brand on a sustainability mission | Lombard OdierThe CLIC™ Chronicles: Yves Rocher – a beauty brand on a sustainabi...
Published on by Water Network Research, Official research team of The Water Network
The CLIC™ Chronicles: Yves Rocher – a beauty brand on a sustainability mission. Discover their journey with Bris Rocher, Group CEO
February 23, 2021
The Rocher Group has been committed to protecting the natural environment and working sustainably for over 50 years. What was the starting point?
It was 60 years ago, in 1959, when my grandfather, Yves Rocher, founded his beauty products and herbal care company and thus became the founding father of botanical cosmetics. His interest in plants stemmed from his childhood, which he spent in the town of La Gacilly in the heart of the Morbihan department of Brittany, not far from the legendary Brocéliande forest. This was passed on from generation to generation, to the extent that, when I took the reins of the Group in 2010, I decided to make it my mission for the future to "reconnect men and women with nature".
…I decided to make it my mission for the future to "reconnect men and women with nature”
Interview with the CEO.