Section 2: Key Global Sustainability Campaigns and Their Social Media EngagementSome top campaigns and social networks to consider are:1. **UN's...
Published on by Hossein Ataei Far, Deputy Manager of the Research, Technology Development, and Industry Relations Center at NWWEC
Some top campaigns and social networks to consider are:
1. **UN's "Race to Zero" Campaign**: This global initiative mobilizes businesses, cities, and investors to commit to achieving net-zero carbon emissions by 2050. As one of the most prominent campaigns under the UN's umbrella, it is supported by notable entities like the World Economic Forum and the Rocky Mountain Institute. The campaign is heavily promoted across social networks, with active engagement on Twitter, LinkedIn, and Instagram. It focuses on sector-specific breakthroughs necessary for transitioning to a zero-carbon economy.
https://x.com/UNFCCC">https://x.com/UNFCCC
2. **UNICEF's Climate Advocacy**: UNICEF leverages its social media platforms to highlight the impact of climate change on children and advocates for increased climate resilience. The "UNICEF Climate Crisis Campaign" is particularly strong on Twitter and Instagram, where it shares compelling stories and mobilizes support for policies that protect children from the adverse effects of environmental degradation.
https://x.com/UNFCCC">https://x.com/UNFCCC
3. **UNIDO's "Circular Economy" Initiatives**: UNIDO promotes sustainable industrial development through the principles of a circular economy, emphasizing waste reduction and sustainable resource management. Campaigns such as the "Global Cleantech Innovation Programme" are active on LinkedIn and Facebook, engaging professionals and businesses in the sustainability sector.
https://lnkd.in/daRTQ6-E
4. **UN-Habitat's Zero Waste Initiatives**: The UN Secretary-General’s Advisory Board on Zero Waste leads initiatives promoting local and national zero-waste projects. Campaigns under this initiative, such as "Plastic Free Balearics" and "Waste to Energy," are actively promoted on platforms like Twitter and YouTube, where best practices and success stories are shared.
https://x.com/UNHABITAT
https://lnkd.in/dsGnsai5