Commercialising water: the challenges of making technology pay

Commercialisation is perhaps water tech's greatest challenge and where change can have the greatest impact.

While the gravity, breadth, and variance of water problems requires a greater supply of innovation, many great ideas currently lie dormant. The industry of tinkerers has developed countless solutions that would improve water and sanitation management, but those ideas have yet to reach mainstream adoption. The great near-term opportunity lies in taking exceptional ideas that a few customers have already adopted - on a local level or in fragmented fashion - showcasing these, and providing a pathway to broad adoption.

Early in the innovation and funding process a critical question is: can this technology be commercialised and, if so, how? What is the way forward, what resources are needed, and how quickly can we scale the business to ensure long-term profitability and achieve the targeted financial results for investors?

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• Technology
• Finance and Markets